Who am I?

I’m a versatile creative who thrives on turning ideas into unforgettable campaigns. From award-winning radio copy for major brands to diving into the world of digital marketing, I specialize in crafting messages that resonate. Whether it’s audio, digital, or video, I bring a passion for storytelling, a sharp instinct for what clicks with audiences, and a drive to make creative concepts come alive.

At Acadia Broadcasting, I was a lead creative overseeing advertising for 15 radio stations. As a Creative Writer, I conceptualized, wrote, and produced award-winning copy for clients like Canadian Tire, Sazerac, Hal-Con, and Molson Coors. With the help of my incredible production and sales teams, I was fortunate enough to win the company-wide Best Creative Award both years I worked there.

I worked closely with the sales team, transforming client needs into compelling scripts and collaborating with producers to bring them to life. I also helped launch Acadia’s digital marketing arm, RoundTable, sparking my passion for the digital side of creative work.

Now, I’m enrolled in the Digital Marketing program at NSCC, diving into SEO, AI tools, and digital strategies.

With training in Video Production from Toronto Metropolitan University, I consider myself a Renaissance creative — fluent in audio, digital, and visual storytelling

My approach? Listen to your community, your clients, and your instincts — and turn an idea into something you won’t forget, fast.

When I’m not developing ad campaigns, you’ll find me developing a different kind of campaign, as the Dungeon Master for my Dungeons & Dragons game (going on five years and counting). Beyond that, I’m a huge movie nerd, love strumming away on my guitar, and I’m currently working on my second novel. And if you hand me a Rubik’s Cube, I’ll have it solved in under three minutes. (How’s that for quick problem solving?)